The brand is synonymous with several cult-classic products that remain industry benchmarks: M·A·C Cosmetics (@MACcosmetics) - Facebook
M·A·C's identity is defined by its deep roots in professional artistry and its pioneering role in corporate social responsibility: mac cosmetics
: M·A·C was one of the first prestige brands to offer an extensive range of foundation shades for all skin tones, a commitment it upholds through initiatives like the Melanin Beauty Collective . Iconic Products and Innovations The brand is synonymous with several cult-classic products
: Launched in 1994, this initiative donates 100% of the sale price of VIVA GLAM lipsticks to support organizations fighting HIV/AIDS and advocating for LGBTQIA+ and racial equity. It has raised over $535 million to date. : Originally designed for pros, the brand emphasizes
: Originally designed for pros, the brand emphasizes "artistry for all," maintaining a global network of thousands of professional artists to guide consumers.